Supporting education and transforming people’s lives is part of our history. Restless by nature and always seeking to promote reflection, we changed to Instituto Chamex, connecting us to the endless possibilities that Chamex gives us every day. After all, the brand was always connected with innovation, creativity and the day by day for countless people. And now, these values will also become drivers for projects and social transformation initiatives, since Instituto AIPI becomes Instituto Chamex, and this change goes much beyond a new name and a new brand.

All the structure and learning achieved over 14 years of existence is now following a new positioning: to leverage education using creativity and innovation, always aiming to resolve community challenges and create opportunities for development.

“The Instituto’s focus is to invest in transformation projects in the communities it is a part of and to also boost education where its products are, right there in the people’s lives. Our role is to use creativity to transform education, an essential element for transformation of the society,” states Mariana Claudio, executive manager of Instituto Chamex.

This new work will be constructed in network, encouraging students, teachers, and education agents from all over Brazil to awaken their creativity and offering the necessary conditions for these protagonists to transform ideas into reality. In addition, Instituto Chamex will expand its action by working together with business partners, companies, and other foundations and institutions that want to ally themselves with this cause.